Euro-Tax – Dedicated Tool for Collecting Leads and Creating Marketing Campaigns

Case study

Euro-Tax.pl — Dedicated Tool for Collecting Leads and Creating Marketing Campaigns

  • Big Data
  • Web Apps
Application is a dedicated tool which allows company to manage all advertising campaigns, edit landing pages in easy and intuitive way, create A/B/X tests, automatically choose better variant to improve conversion.
eurotax-header_assets
+ 3 M
visitors per month
+ 310 K
managed leads
+ 160
campaign variants

Challenge

Manage marketing topics within one complex system

Client wanted to create a marketing system that will let him manage landing pages and leads within one complex system. By creating campaign A/B tests, measuring and improving the conversion rate, the company wanted to increase its revenue.

Solution

How we helped Euro-Tax.pl unlock the potential

B2CMARKETING SOFTWARE

The system generates advanced statistics (lead rates, filtering and grouping by source of lead, unique visits, etc.). Application allows to show different content depending on source of lead (e.g. different phone number to know where the lead comes from). The system is also integrated with company business partners and CRM which speeds up the process of information exchange and allows to call the customer much faster, when the conversion rate is better.

Stunning Technologies

PHP / Angular / Microservices / Docker / JenkinsCI / DigitalOcean Cloud / MySQL

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